Picture of Sophie Ashcroft

Sophie Ashcroft

Sophie writes on independent retail and design, championing the small Marylebone boutiques and East End makers shaping how Londoners shop today.

Articles by Sophie Ashcroft

The 8 Most Beautiful Historic Shopping Arcades: 2026 Ranking

The 9 Best Magical Toy Shops in London: 2026 Ranking

The 5 Best Luxury Cigar Merchants and Sampling Lounges in Mayfair & St James’s: 2026 Ranking

The 5 Best Traditional Grooming & Barber Shops in St. James’s: 2026 Ranking

The Heritage Leathersmith: Custom Briefcases and Attachés at Swaine

The Heritage Umbrella Maker: Custom Weather Protection at James Smith & Sons

The Heritage Tailor: Custom Equestrian and Bespoke Suiting at Huntsman

The Heritage Jeweler: Custom Diamond Sourcing at Boodles

The Historic Stitch: Inside the Bespoke Architectural Tailoring at Henry Poole & Co

The Horological Vault: Antique Timepiece Restoration Curation at Somlo London

The Royal Last: Inside the Custom Bespoke Shoemaking at George Cleverley

The Bespoke Frame: Inside the Custom Artisan Hatmaking at Lock & Co. Hatters

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